Showing posts with label job. Show all posts
Showing posts with label job. Show all posts

MONDAY'S MEMO: I'M AN AD MAN

Monday, February 3, 2014

Right now, I'm shifting into "student mode" and trying to absorb as much information as I can... Not just from my classes, but from every avenue, as well. I'm reading through Forbes, AdWeek, This Week, and "Lean in" daily. I'm trying to be a student of advertising, not merely an advertising student.

As a second semester senior, my graduation date is creeping up very quickly (May 17th). I'm currently job searching, networking, browsing industries, etc., and I want to be as informed about the advertising industry as I can.

In the same way we shared how blogging is a culture and language you must practice, so is your trade. The more I fill my brain with the trends, jargon, methods of my trade (advertising), the more organically I can speak about it at career fairs, emails, professional conversations, etc. 

I take my career kind of seriously. And not in the intense-feministic kinda way, (but if that's your thing, you go, girl) but more so in the way that I'm really passionate about my professional growth, my professional impact, and my professional trade. I want to be in an industry and specifically a company I believe in and respect, I want to be effective as I can in the role I am. So this job searching is not only looking through places and applying, but it's also an internal search, too. 

This "search" has been taking up a lot of my mind lately, so I want to share about it here with you guys—my slow, painful, and exciting journey into becoming a contributing citizen of society. (yikes.) This whole semester is a process as I find myself as a professional, as well as find the perfect company where I can dive in and get my feet wet. What does that even look like? Will I be able to identify it right away? If I find the perfect place, will they find me to be the perfect candidate? That sort of thing...

Each monday I want to share with you the update of how my job search is going, what I'm learning, and some tips for you as you search for your own career path, internship, career, etc. Nothing formal or anything—again, this is just my "journey." I'm just going to be writing as someone who's in the same shoes as you and intentionally trying to develop a more professional voice. (Speaking of intentionality, if you want to find a blog all about intentional living, you must check Jess Lively out. She is the queen of living with intention.

So, if this is a topic that interests you, please tune in every Monday and we'll explore different topics/segments related to professionalism/job searching/etc. If this is not really your thing, no worries, come back other days of the week to find the usual content (lifestyle posts, inspiration, photos, etc.) 

This week, instead of extending a tip, I kind of just want to (quickly) talk about where I am right now...

What you guys don't know is that last semester I received my first rejection email. And I cant fully describe it to you but my world seemed to collapse. I was defeated and heart broken and confused. Maybe I was also a bit dramatic, but getting that rejection email is never any fun—especially when you thought that prospect seemed perfect for you. Anyway, I don't want to delve too much into this because I'm going to have a separate post on getting rejected later, but that was just where I was towards the end of last semester. I didn't feel like an all-star and my pride was hurt. From then to now, though, things have changed... I was named one of the "Most Promising Minority Students" of 2014, I used the rejection as a learning opportunity and stepped up my game, and I kept trying to learn...

I'm leaving for New York one week from today for an Advertising convention/award ceremony, and I have (so far) two second-round interviews lined up for the week I am there. I'm not going to disclose company names just yet, but I can share the cities they are in! One is an advertising agency in Oregon and the other is a client-side office in Minneapolis. I actually thought I did TERRIBLE in one of the phone interviews and was feeling bummed about it, but today I received an email that I had passed to second round. (PTL! I know that definitely was not me.) Both of these companies are companies I really, really respect and would be more than honored to work for—I'm even honored to just be considered a candidate! The only thing is that they are both out of state. Yikes. So moving forward either way will make for a huge life adjustment. 

Other news, I have two Chicago advertising agency prospects I am in the middle of interviewing for right now... These are also really great and reputable agencies, but I'm not sure I'm in love with them, you know? I don't know if the line of work I would be doing there would really fulfill and inspire me daily. I don't know if that's naive for me to think that way, though. I've been really, really fortunate to have positive internship experiences, so I only have high hopes for a full-time position, too! But everyone always says that working is not fun... 

Regardless, I'm trying to put my best foot forward, embrace every opportunity with an open mind, and keep a positive attitude. :) Keep you posted!

Find more posts on professional development here.

How to Rock the Informational Interview

Sunday, October 28, 2012

An informational interview is helpful in your job search because you gain firsthand knowledge about a career, build your network and rapport, and show that you are proactive and ambitious. And the cherry on top? They're the ones drawing these conclusions on their own, you never have to self-promote. If your interview goes well, this contact will be more likely to help you on your career path later on.

What exactly is an informational interview?

An informational interview is a meeting where a job seeker asks for advice and insight into a career or industry, not for employment. It's semi-informal; you guide where you want the conversation to go, but you should still maintain professionalism and treat it as such.

How do I schedule one?

You ask.

Often times you'll want to propose an interview after you meet an employee at a career fair or networking event. But not always. With informational interviews, you don't need an "in" or middle man. Cold contacting is definitely appropriate! If you're a little shy and have a smaller network, you can just hop onto LinkedIn and check out your connections. See if any of the people you'd like to contact have a "mutual connection," with you; if so, ask that person to make an introduction!

Once you find an employee or recruiter's contact, introduce yourself via phone or email. Below is a sample of something along the lines of what I would say. Feel free to use it as a guide and alter it to your specific circumstance:

Hello (name)! My name is Jennifer Kim; we met last week at (place) and I really enjoyed learning about (company). I thought of a few questions I wanted to ask and am emailing (or calling) to continue our conversation. Could I possibly borrow 10-15 minutes of your time and ask you some questions? I'd love to take you out for coffee (OR chat with you on the phone) and hear your insights on both the company and your own personal experience.

* Note if you are calling this person, be prepared to have a message to say in either case that you reach the person or their voicemail.

What about the actual conversation?

You got the person to say "yes" and arranged a mutually convenient time, good job! Here are some quick tips to make the most out of your interview.

Be respectful. First thing you need to keep in mind throughout is that this person is doing you a favor; they're taking time out of their busy day to talk to a stranger. So be courteous and respectful. Show up on time. Prepare an outline of how you anticipate the conversation to go. Don't overstay your welcome; if you asked for an allotted "10-15 minutes," stick to it. Say "thank you," both in person and in a letter after the conversation.

Questions to Ask:

Since a bulk of the meeting includes questions, I thought I'd share some of my favorite questions to gear you in the right direction:

Professional Questions

  • What do you like most about your job?

  • I know each day at work looks different; but what does today look like? What does tomorrow look like?

  • How do you see it changing in the future?

  • What advice do you have for students seeking jobs in this field?

  • If you were looking for someone to replace you, what skills would you look for?

  • What activities in college helped you prepare you the most for your career?

  • What books or articles do you read to keep up with developments in your field?

  • Do you recommend any other people I should contact to learn more? Or books to read?

Company Specific Questions

  • Which do you value more upon hiring someone; a filled resume or a high GPA?

  • What kind of personality would you describe your company to have?

  • What skills have you seen entry-level employees possess that make them stand out?

  • What's unique about your company?

  • Does your company participate in any philanthropy or pro-bono?

  • How important is cultivating relationships in your company?

  • What do relationships look like between employees and their supervisors? Is there mentorship? Feedback?

  • What are your company's benefits?

For more questions, click here or here.

Keep the conversation going.

Even post-meeting, don't lose touch (unless you sensed a lack of chemistry, then be discerning if you want to invest. Whatever you do, do not build bridges and still say, "thank you.") Send them a relevant article to read. Connect them with LinkedIn if you weren't already. And regularly, like once a month, maintain a conversation with them.

Good luck, all you go-getters! XO.
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